amazon_itunes_comparison

A very nice graph shows a comparison of four different albums and the prices both at iTunes and Amazon. The strategy of Amazon is very clear, they want to boost into the market with a very aggressiv price model and hugh discounts. This also effects the market share:

Amazon’s share of the paid digital-download market rose to 13.3% in the third quarter, from 11% the year earlier, according to estimates from research firm NPD Group. Meanwhile, iTunes’ share rose to 66.2%, from 63.2%.

Distribution executives at record labels say the disparity between the two may be even steeper, with Amazon commanding just 6% to 10% of the market in any given week, and Apple closer to 90%.

We will keep you updated about the race of the two giants.

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